What a feeling should be to win an Oscar. Very, to achieve a nomination to the statuette. Fame and fortune, media exhibition, labor recognition and palmaditas on the back by some of the most famous and talented people on the planet, in addition to a horizon loaded with projects. But, with or without a golden little man, who would not want to go home, in addition, with a lot of gifts, trips and whims only because of the fact of belonging to that list? For more than two decades, the company Distinctive Assets is responsible for pampering about twenty nominated with an immense gift bag, and this year it will do it again. Vitamins, stays in luxurious hotels, pet cushions, wine, bath salts, makeup, custom cookies, marijuana (legal in California), luxurious cosmetic or even safe and discounts on construction projects are included this season in the already famous package of Gifts, which reaches an astronomical value: more than 200,000 euros.
Although the gift bag is called Everyone Wins (Everyone wins, in Spanish), the truth is that not all nominees will receive it. There will only be 25: the 10 of the categories of best actor and protagonist actress, the 10 of the best cast interpreter and the five of best director. Those responsible for the gift package affirm that, in case it finally did not go to the Oscars, they would also send their gifts to Karla Sofía Gascón; They want it to be present, they record. The total value of the distributed bags exceeds 5.4 million dollars, since each of them has a value of $ 216,190 (with 86 cents, to be exact); that is, 206,650 euros, to the current exchange. Actually, physical gifts have a value of solo 13,634 dollars, because the rest, more than 200,000, are trips and experiences that must be redeemed. Even so, its value grows with respect to last year, when it was $ 180,000 (then, about 165,000 euros).
The passage of the destroyers that Los Angeles lived less than two months ago, with thousands of lost houses and about thirty dead, are noticed in this year’s gifts. For example, a company called Bright Harbor offers in each bag more than $ 39,000 of its services, which are basically creating recovery plans (ranging from reconstruction aid to mortgage management or resources for mental health) destined to who have passed through a disaster. They give $ 3,500 to each of those 25 nominees (they provide their services both preventively, almost as insurance, as well as a posteriori), but also contribute another 10 vouchers of $ 3,500 each to give them. Another Angelina company called Maison Construction grants $ 50,000 to build a building, and explains that “it is 100% transferable to a victim of fires.” In fact, those are present with the highest price of 61 of the list.
Other of those gifts to redeem – and that are always the most expensive – are, as is already classic, travel. Among them, a stay at the Cotton House hotel in Barcelona, which has a value of $ 5,200; Another luxurious accommodation of Maldives gives four hotel nights with spa and treatments worth more than $ 23,500; or five nights in the hills of Sri Lanka worth $ 8,500. A doctor from Tampa (Florida), a specialist in liposuctions, gives treatments worth $ 25,000, while a genetic test company grants a three -month family membership and a collaboration with a specialist to dive in the ancestors of the particular nominee and make your family tree; The value is $ 25,000. The illusionist Carl Christman, self -denominated “The mentalist of the stars”, offers a private and direct show for another 25,000; For those who are not convinced, their gift can also be changed to an inscription to become a member of the Hollywood Illuminati.
In addition, there are physical gifts, of brands not too well known, many of them local, who give their product to reach the hands of the nominees and try to have a visibility opportunity that compensates for the investment. The prices range from the 600 dollars that invest in each bag a luggage mark, which gives travel objects, to the six dollars per bottle of Chilean wines, the cheapest of the package. Cosmetics is also very present, with brands of food supplements, moisturizing creams, makeup and treatments. For example, a cosmetic company of a peecosa mother of two children, soon three, entrepreneur of Arizona (so she describes her) gives her lip balms with sun protection, at a rate of $ 400 each kit. There is also a facial tonic for $ 88 or a sleep improvement device for 139.
Among the gifts is some food, such as a package of pretzels Crafts for $ 25, one of popcorn gourmet By 30, a box of teas for 94, a package with seven varieties of nuts by 22, and some custom caramels and cookies of 165; as well as home objects, such as artisan holders for 150, arce wood boards to serve cheeses for 75 and cushions and dog clothing by 495. The nominees chosen will receive vegan perfumes for 58 dollars, leather bags to transport their shoes by 195 and printed belts fun by 167. There is even a pack of marijuana cigars already rolled worth $ 194.
They count from distinctive Assets that they will send the bags to each nominee. They will not find them in their seats; In fact, they are not officially linked to the Oscars or with the Film Academy. They cannot use their brand or are present at the gala, something they constantly repeat. “While our gifts are famous for being fun and fabulous,” says Lash Fary, the founder of the company, “they also serve to value small businesses, to brands created by minorities, to women entrepreneurs and companies that return (part of what they receive). This year, after the tragic fires of Los Angeles, we have found even more ways that our celebrities can do good in our community. ”
Fary has been doing a gift business for more than 20 years. He has managed to become news and part of the Oscars, although he is not formally linked to them, year after year, thanks to making contacts and to join names and brands. These gives enormous visibility and he, of course, stays with a percentage. In an interview with this newspaper last year, he acknowledged that, however famous they are (and are) the recipients to which the package gives, no matter how rich, no matter how high in their mansions in the hills, almost no one almost no one He never says no. “Let’s be realistic: you are never famous enough not to accept free things. It’s a win-win”.