His ilk are accidental recruiters, mapping out London’s coolest nights for fresh-faced Surreyites. Accounts like Top Jaw, which can ram a pub by just mentioning it, serve the same purpose. And so do the meme pages meant to mock London neighbourhoods. They create a shield of irony: we can still act unbearable in Broadway Market, so long as we do it with a wink and a puff of the Lost Mary.
How the Schoonerati ruined London pubs
